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Meet The Team

Our team blends expertise in SEO, PPC, content strategy, website design, and digital communications for independent schools. With backgrounds in education marketing, technical SEO, UX design, journalism, and branding, we balance data-led insight with creative problem solving. We understand how parents search, compare, and make decisions, and apply that knowledge to every project. From full website builds to long-term enrolment marketing, we work collaboratively, communicate clearly, and deliver the technical precision schools need to grow visibility and admissions.

Paul Hargest

Director and Founder

Paul leads client relationships and guides projects across school marketing. His work blends strategic thinking with hands-on delivery to keep schools supported and confident.


He brings wide experience from agency leadership, major marketing roles, and managing complex digital projects. Years of directing creative, technical, and data-led teams underpin his calm, reliable approach.


At Lykke Education, Paul oversees website design, development, and ongoing maintenance. He ensures every school receives responsive communication, thoughtful planning, and a dependable long-term partnership.

Tom Wills

Director and Founder

Tom leads SEO strategy, PPC performance, and technical development across all school projects. His work blends data-led thinking with creative problem solving, ensuring every campaign is tightly aligned to search intent, admissions priorities, and long-term visibility.


With a background in digital agencies and journalism, Tom brings a rare combination of analytical depth and clear communication. He has a particular focus on keyword strategy, technical audits, GA4 insights, and shaping content that supports both recruitment and retention.


Calm, considered, and methodical, Tom helps schools navigate complex digital challenges with confidence. His goal is simple: deliver measurable progress through thoughtful strategy, transparent reporting, and work that strengthens trust with every project.

Tamas Fesus

Head of Design

Tamas leads all creative direction at Lykke Education, shaping the visual identity of every school project. With more than 20 years of experience across branding, digital design, and print, he specialises in turning complex ideas into clear, engaging visuals that feel both modern and meaningful.


His background spans education, lifestyle, and industrial sectors, giving him a broad perspective on how design influences perception and user experience. Whether developing a full website concept, refining a school’s brand identity, or creating supportive campaign assets, Tamas brings strategic intention to every detail.


Curious, collaborative, and highly organised, he is known for thoughtful design that connects people with a school’s values and personality. His work helps each school communicate clearly, build trust, and stand out with confidence.

Chayan Bhattacharjee

Head of Development
Chayan Bhattacharjee leads development at Lykke Education, bringing more than 14 years of experience in front-end engineering, UI development, and CMS architecture. With a background in multimedia and a strong blend of creative and technical expertise, he specialises in building fast, responsive, and user-centred websites. Chayan has delivered complex digital projects across sectors, turning detailed requirements into clean, scalable solutions. As an experienced project lead, he oversees workflows, ensures technical quality, and collaborates closely with designers and strategists to deliver reliable, high-performing school websites.

Working with Lykke has improved how families find and engage with us. The uplift in enquiries and event attendance shows how much of a difference the right digital strategy can make

James Breeze, Director of Marketing and Admissions at QEH

By collaborating with Lykke on our digital approach, we have further optimised how families find and engage with us. The resultant increase in enquiries and event attendance demonstrates the efficacy of this partnership within our wider marketing plan.

James Leggett, Managing Director at MTM Consulting

Working with Lykke has improved how families find and engage with us. The uplift in enquiries and event attendance shows how much of a difference the right digital strategy can make

James Breeze, Director of Marketing and Admissions at QEH

By collaborating with Lykke on our digital approach, we have further optimised how families find and engage with us. The resultant increase in enquiries and event attendance demonstrates the efficacy of this partnership within our wider marketing plan.

James Leggett, Managing Director at MTM Consulting